Digital Experience - Is your company in the game?

Digital Experience... is your company in the game?
Marketing is no longer separated from IT. Come see real examples of how companies are changing the game to attract, retain and energize their customer base. It's time to think differently... 
Key points of session: 
What preparation are YOU (or your organization) taking on the cusp of the 4th   industrial revolution? 
Do you know the strategic business results a digital transformation can provide? 
To be successful are you equipped to focus on individual currency and enabling technologies? 
How the museum uses digital in an ever changing world to attract and grow their customer base.
How digital is becoming infused in the museum experience to engage guests when they visit. 

    
     Agenda

8:00 - 8:30 | Registration & Networking

8:30 - 8:45 | Welcome & Introductions

8:45 - 9:00 | Sponsor Profile - Randy Klyn, Sales/CRM Manager, Hedrick Associates
    
9:00 - 9:40 | Jaclyn Ahearne, Global V.P. of Digital Strategy, Bissell 

9:40 - 10:20 | Kate Moore, Vice President of Marketing/PR, Grand Rapids Public Museum  
  
10:20 - 10:35 | Break

10:35- 11:30| Panel
Jaclyn Ahearne, Global V.P. of Digital Strategy, Bissell
Kate Moore, Vice President of Marketing/PR, Grand Rapids Public Museum
Kelly Smallegan-Maas, Gordon Food Service, Digital Marketing
Christy Ennis-Kloote,  Director of User Experience, OST

11:30 - 12:00 | Discussion & Lunch  

Map & Parking
Please note the special parking instructions. Parking is free, but you must print a copy of the Special Parking Pass and place in your windshield.

Map to Davenport's Sneden Center